Ana Sousa: Elevating a Custom Tailoring Boutique's Online Presence
Ana Sousa, a cherished women-owned custom tailoring boutique, boasted over two decades of crafting exquisite attire for all occasions and specializing in wedding alterations. Despite their stellar reputation and glowing client testimonials, their online presence was notably lackluster.
The Challenge: Ana Sousa's existing website and logo failed to capture the essence of their brand. The outdated site lacked security, mobile responsiveness, and interactivity, hindering user experience and SEO performance. Moreover, their logo and brand colors no longer resonated with the exceptional quality of their work, leaving potential clients underwhelmed.
The Solution: Through in-depth client profiling and market analysis, we devised a comprehensive marketing strategy focused on revitalizing their brand and website. A custom logo and responsive website design were meticulously crafted to appeal to their target audience. The new branding exuded sophistication and professionalism, aligning seamlessly with Ana Sousa's unparalleled craftsmanship.
The Result: With a newly designed website showcasing fresh imagery, custom graphics, and intuitive navigation, Ana Sousa experienced a surge in client inquiries and bookings. Their redefined brand identity not only rejuvenated their image but also positioned them as leaders in the custom tailoring industry. Today, Ana Sousa stands out as a polished, welcoming, and feminine brand, synonymous with high-quality craftsmanship and exceptional service.
INVESTMENT
Custom Branding + Custom Website + Business Cards
BRAND STYLE
Polished | Beautiful | Welcoming | Feminine
High Quality | Bespoke | Exceptional | Elegant
“In 2020 we hired Megan to design a new website for my business that was outdated to say the least. She met and consulted with us at our studio. We found her to be very personable, enthusiastic and extremely savvy. After launching our beautiful newly designed website our business revenue increased more than 50% within the first three years. Quite an astonishing return on our investment. In 2024 we reached out to Megan once again to refresh the website and target a specific customer base. We give her 10 stars, woven in gold thread!”
- Ana Sousa & team